The problem: The underestimated danger of “tech neck”

Modern lifestyles make us hostages to our own devices: smartphones, laptops and tablets force us into a forward-leaning posture, also known as "tech neck". According to a study by the *National Institute of Neurological Disorders and Stroke*, the unnatural head position increases the pressure on the neck vertebrae by up to 60 pounds - that's the equivalent of the weight of an 8-year-old child! Over the years, this leads to tension, back pain and chronic posture problems.

Conventional posture corrections are not enough

Most posture correctors aim to pull the shoulders back, but they ignore the underlying problems: lack of back muscles and an unbalanced posture. In addition, many models are bulky, difficult to wear and chafe with prolonged use. It's time for posture correction to be not only effective, but also comfortable and suitable for everyday use. That's exactly what the BackBuddy offers.

The solution: BackBuddy – The posture trainer for every situation

BackBuddy was specifically designed to combat "tech neck" and other posture problems. Its intelligent cross-band technology ensures that forces are evenly distributed across the entire back. The special fit helps the body to remain in a neutral position, automatically aligning the head, neck and shoulders.

The BackBuddy makes the difference:

• Smart band design: Crosses the back area and distributes pressure evenly to promote an upright posture.
• Easy to use: Can be put on and taken off in just a few simple steps and adapts to any body shape thanks to the elastic straps.
• High-quality materials: Breathable fabric ensures that the BackBuddy is comfortable to wear even after hours.
• Supports the muscles: Gently trains your muscles to ensure a stable posture in the long term.
• Discreet design: Can be worn discreetly under clothing, whether in the office, at home or while playing sports.

Improve your posture and feel the difference!

Invest in your health and actively prevent posture problems. **Get your BackBuddy now and experience what it feels like to live upright, strong and pain-free!